Dori “Ruby Soho” Prange at a Glance
- Net Worth (2025): $2 million
- Birthdate: January 9, 1991
- Birthplace: Edwardsburg, Michigan
- Profession: Professional Wrestler
- Nationality: American
Table of Contents
What is Dori “Ruby Soho” Prange’s Net Worth?
Dori “Ruby Soho” Prange holds a net worth of $2 million. An American professional wrestler, Prange built her wealth through high-profile contracts with the industry’s largest promotions, World Wrestling Entertainment (WWE) and All Elite Wrestling (AEW). Her fortune is derived from significant six-figure salaries from both companies, which serve as her primary source of income. This is supplemented by bonuses for pay-per-view appearances and a consistent revenue stream from merchandise sales, which have been a key part of her branding since her early independent days.
Early Life
Dori Prange was born on January 9, 1991, in Edwardsburg, Michigan. She developed an interest in professional wrestling at a young age and decided to pursue it as a career. Prange began her formal training under Billy Roc at his School of Roc, where she learned the fundamentals that would shape her unique, punk-rock-inspired in-ring style.
Career
Dori Prange began her professional wrestling career in 2010, competing on the independent circuit under the ring name Heidi Lovelace. She quickly became a standout performer in promotions like Shimmer Women Athletes, Shine Wrestling, and Chikara, where she won the Young Lions Cup XI tournament. Her success on the independent scene earned her several titles and captured the attention of WWE.
In 2016, Prange signed a developmental contract with WWE and reported to the WWE Performance Center. She was renamed Ruby Riott and made her debut in NXT. The following year, she was called up to the main roster on SmackDown, debuting as the leader of The Riott Squad alongside Liv Morgan and Sarah Logan. Prange remained a prominent fixture in WWE’s women’s division, competing on both Raw and SmackDown and challenging for championships until her release in 2021.
Following her WWE departure, Prange adopted the name Ruby Soho, inspired by the song of the same name by the punk band Rancid. She made a surprise debut for All Elite Wrestling (AEW) at the All Out pay-per-view in September 2021, entering as the Joker in the Women’s Casino Battle Royale and winning the match. This victory immediately established her as a top star in the promotion. In AEW, she has been a central figure in the women’s division, challenging for both the AEW Women’s World Championship and the TBS Championship.
Merchandise and Branding
A significant portion of Ruby Soho’s income, outside of her wrestling contracts, comes from her personal brand. Her “The Runaway” branding, which she established after her WWE release and carried into AEW, proved to be highly successful. She sells apparel, posters, and other items through AEW’s official channels and her own merchandise platforms, providing a direct revenue stream that adds to her net worth.
Personal Life
Ruby Soho is known for her distinctive punk-inspired aesthetic, which includes numerous tattoos and vibrant, changing hairstyles. She is in a public relationship with fellow AEW wrestler Angelo Parker. The couple announced in 2024 that they were expecting their first child.
